The capacity to change the accepted ideas, norms, symbols and systems of a society, culture, organization or group. The tense, gripping storyline that takes place in the 1950s features a group of jurors who must decide unanimously whether a young man is guilty or innocent in the murder of his father. Conformity involves changing your behaviors in order to "fit in" or "go along" with the people around you. There are both positive and negative implications of group influence on individual behavior. Module 8: Group Influence . Examples of how group pressure can influence people to conform and change their way of thinking, feeling, attitudes and behaviour. Learn vocabulary, terms, and more with flashcards, games, and other study tools.

Start studying Social Psychology Chapter 8: Group Influence. Analysis of Conformity and Group Influence in Twelve Angry Men Introduction The film “Twelve Angry Men” directed by Sidney Lumet illustrates many social psychological principles. For example, group influence can often be useful in the context of work settings, team sports, and political activism. This could be classified as a type of normative or utilitarian reference group influence as a result of exerting reward or coercive power (Kelman 1961, p.57), because my desire to conform to and satisfy the expectations of my friends, ultimately motivates me to purchase expensive clothes so that I can receive praise and acceptance from my peers rather than rejection and criticism. A useful framework of analysis of group influence on the individual is the so called reference group—the term comes about because an individual uses a relevant group as a standard of reference against which oneself is compared.Reference groups come in several different forms. Humans are inherently social animals, and individuals greatly influence each other. Majority (group pressure) can therefore influence an individual and so can Minority (a social influencer) influence a group … Group Influence - authorSTREAM Presentation. GROUP INFLUENCE PAPER 7 Abstract This paper will analyze the group dynamic from a socio-psychological perspectivein order to provide a clearer understanding of group influence. Reference group - group of people which includes individuals or groups that influence our opinions, beliefs, attitudes and behaviors . So far, we have seen the influence of the message on our attitudes and behavior, the power of the situation to result in conformity and this module is going to take it to the next level and examine how groups impact the individual. 18 Examples of Influence posted by John Spacey, February 27, 2016 updated on November 11, 2018. Normative influence known as (utilitarian influence): The reference group creates a level of values and norms of an individual, in the process of purchasing brands or products.

Thinking about groups - an online, interactive activity.

For example an influential social media personality can influence their followers attitudes towards life, they can influence followers beliefs, determine how followers feel, think and behave. Influence is the capacity to change the ideas, actions and character of an individual. The first link is to her handout describing how she runs the activity in her class. Lost on the Moon Task - Marianne Miserandino shares her version of the Lost on the Moon task. Module Overview. Individual behavior and decision making can be influenced by the presence of others. Group Influences.